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Ex-Acer CEO to help Lenovo build consumer business

Gianfranco Lanci on consultancy contract to help Lenovo build retail presence

Ex-Acer CEO to help Lenovo build consumer business
Lanci will help Lenovo to strengthen its consumer business.

The former CEO of Acer, Gianfranco Lanci, is providing consultancy to Lenovo for the consumer space, according to The Register.

Lanci, who left Acer in March over strategic disagreements with the company's board of directors, has been contracted as a consultant to the Chinese PC manufacturer, to help it build its retail business.

Lenovo has previously had very little presence in the consumer space in Europe, however the company is seeking to change that with the June acquisition of German PC manufacturer Medion, and the appointment of Lanci.

Lanci's relationships with retailers and supply chain will help it to establish a consumer business, an area where Acer was strong in Europe.

A statement posted by The Register from Yuanqing Yang, CEO of Lenovo said: "As a consultant to us, Gianfranco brings years of expertise and insights to Lenovo that will help us strengthen our growing global consumer business. Talented people are joining Lenovo because of our commitment to the PC industry."

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