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Novell increases focus on Saudi Arabia

Vendor to introduce more support in the Kingdom, improve partner skills to target market

Novell increases focus on Saudi Arabia
Novell intends to improve its existing partners and support in Saudi, says Zebian.

Novell is looking to expand its focus on Saudi Arabia, and to deliver increased support for its partners in the Kingdom.

The infrastructure software specialist says that it plans to introduce a local tier one support centre in Saudi Arabia, to add to tier two support that is delivered from Dubai and tier three support from partner Sun Microsystems.

The company also plans to work with its existing partners in Saudi, to train them up to its highest level, platinum partners.

Diyaa Zebian, managing director, Novell Middle East commented: "Saudi Arabia represents our core market so we have already put a comprehensive business development model in place to draw public and private sector audiences to our next-generation enterprise solutions.

"We currently have more than five strategic partners acting as systems integrators with core focuses on various verticals. All of them have already submitted their business plans to us and have expressed their intent to become our Platinum Partners," Zebian added.

Novell will focus on several key verticals in the Kingdom, including the public sector, telecommunications, finance, energy, healthcare and education.

As the largest market in the region, Saudi accounts for 55% of Novell's forecasted business in the region, said Zebian, so the company is increasing the time and resources dedicated to the country.

Zebian is bullish for the vendor's prospects in the region: "Novell had a 95% market share in the region during the late 1990s; our brand is highly recognized and respected here. We have a lot of technical advantages and we also offer the right products for the right market at the right time, so our Gulf outlook is very positive."

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