Software AG launches ME partner programme
New partner programme to grow presence in the Middle East
Software AG (SAG) has announced the launch of a new partner programme to build its presence in the Middle East.
The programme will aim to extend the company's reach in the region, while developing partner's skillsets.
An enlarged channel will also mean significantly lower implementation and support rates for SAG's regional clients, the company says.
SAG will aim to certify partners, and to appoint new business-driven partners, and to differentiate partners through encouraging them to specialize.
Partners will receive a range of benefits and resources through the programme.
"By strategically empowering new partners with the necessary training and resources we will be able to significantly extend our service and support to our customers in the Middle East who do not benefit from our direct presence. Our partnership program will enable us to build a highly-skilled partner base while enhancing the efficiencies of organizations that patronize our offerings. It will also pave the way for the establishment of additional SAG operations across the region," said Marco Gerazounis, senior vice president, Software AG Middle East.