MediaTek opens Dubai office
Company hopes to expand into Middle East, Africa from UAE base
Leading fabless semiconductor company MediaTek Inc, has launched its Dubai office.
Mediatek is hoping to strengthen the company's presence in the Middle East and hopes a local office will facilitate more business, not just in the Middle East but in Africa as well.
"We want to extend into Middle East and Africa and the most important thing is to be close to our customers. That is why we have a Dubai office," said Grant Kuo, managing director, MediaTek.
The office will act as a marketing centre for their products in the MEA region and will enable its partners in other regions to look at doing business in MEA.
The company hopes to expand its business by up to 20% in the region as, according to MediaTek, the smartphone market in the Middle East is set to grow by 28.8% by 2015.
"With MediaTek's experienced technical and services team, we are hoping to bring our expertise to the region and to better support local brands. Furthermore, it will help establish a healthy handset ecosystem in the region and explore the market potential in the long run," said Kuo.
MediaTek's chips range from high-end to low-end chips and Kuo says that one in three mobile phones has a Mediatek chip inside them.
According to Kuo, Mediatek can have a chip built to a customer's specific specifications in four months, from inception to completion.
The company has experience in supporting handset channels and is a partner to mobile players in China, India and Southeast Asia.
MediaTek also announced its new MT6236 chip at the official opening of the Dubai office, the new chip is aimed at the feature-rich multimedia market and supports high-end graphic displays, web browsing and full-finger touch. It also supports a 5MP camera, mobile TV, HVGA display, integrated Bluetooth and full HTML browser.