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Rozzio now channel manager for HP PSG Middle East

New channel manager for HP’s PC business in the region

David Rozzio is taking up the position of as Middle East channel manager (not including Saudi Arabia) for the Personal Systems Group (PSG).
David Rozzio is taking up the position of as Middle East channel manager (not including Saudi Arabia) for the Personal Systems Group (PSG).

HP has announced that David Rozzio is taking up the position of Middle East channel manager (not including Saudi Arabia) for the Personal Systems Group (PSG). Rozzio previously worked as the channel sales support manager for the Middle East.

"We are delighted to announce David as the new HP PSG Middle East channel manager," said Salim Ziade, HP PSG general manager ME. "His track record of results, leadership and level of expertise is critical to our growth in the region."

Rozzio spent seven years with HP in Paris prior to moving to the UAE, where he held category management, program management and sales management positions, his responsibilities included managing sales teams, educating customers and partners on HP products and services value proposition.

Rozzio also implemented change management procedures by moving the partner organisation from a marketing role to a sales management role.