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Friendi launches 3G service in Oman

Friendi Mobile unveils Oman's first monthly pay-as-you-go 3G package.

Friendi launches 3G service in Oman
Friendi Mobile confirmed it will offer dongles as part of its 3G service.

Friendi Mobile, an MVNO in Oman, launched 3G services on Saturday, using the network of incumbent operator, Omantel.

The service, which is called Friendi Mobile Internet, is the first 3G package in Oman to offer monthly pay-as-you-go payment terms.

"That is quite new and unique in the Omani market," Mikkel Vinter, CEO, Friendi Mobile, told itp.net. "It is the first pre-paid mobile data product that has a monthly price, which is more convenient for customers. The norm in the market is 24 hour packages."

Customers will pay OR9.9 ($25.7) per month for the "all-you-can-eat" data package, subject to a fair usage policy, according to Vinter.

While the technical launch of the service was yesterday, Vinter said that the official launch will take place on Saturday 12.

Vinter also confirmed that Friendi's 3G customers have the option of buying dongles, allowing them to access the mobile broadband service on their PCs.

While voice services remain Friendi's core business, data is becoming increasingly important and the company is keen to offer a "full portfolio" of services to its customer base of almost 250,000 subscribers, Vinter said.

Friendi Mobile Internet will compete with the 3G services offered by Omantel and Oman's second operator, Nawras.

Friendi Mobile launched services in 2009 as Oman's first MVNO.

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