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HP aims to act as ‘glue’ between apps and hardware

Vendor says challenges facing CIOs are growing and the need to manage the interaction is becoming increasingly important

HP aims to act as ‘glue’ between apps and hardware
HP has said that enterprises will have to become 'instant-on'

HP has said the role of its software division is to ‘act as the glue' between the hardware and applications in the enterprise, as it warned of a number of trends that were increasingly driving up complexity and costs facing CIOs.The company said that the enterprise of tomorrow would have to become ‘instant-on' in order to deal with the changing face of challenges, and most importantly, customers' expectations."Technology has never been in such a strong position," commented Jan Zadak, senior vice president and managing director for HP Europe, the Middle East and Africa, at the opening of its Software Universe event in Barcelona, Spain. "However, the proliferation of technology has also produced a number of problems, especially for the CIO."Change is now instant, and if enterprises are not able to adapt and change instantly, they will face challenges," he added. "Our purpose is to enable enterprises to compete in this new world, especially as there are a number of competitors who are emerging that are leveraging this new approach to working."He pointed to three major trends that are driving the change. "Evolving business models, technological advancements and a changing workforce are all issues that are facing enterprises today. They have resulted in a number of changes that we, as a solution provider, must address," he added.Zadak said enterprises needed to be strong in five crucial areas, but that currently, software is holding CIOs back from being able to achieve all of them. "Flexibility, automation, security, insight and speed are all crucial for the enterprise of today. Applications and services need to be able to adapt, scale up and down."Assets need to be secured, while facing the realities of a new world of mobility and collaboration. CIOs need to be able to not just gain insight, but use it, and most importantly, they need the speed and agility in their software platform to be able to use and benefit that insight," he added.On the issue of security, he said that current models were under stress from two trends. The first is that the next generation of enterprise works were going to come from a generation that have spent their entire life online."They work wherever they are and the collaborate online with ease. It is this generation that will soon be entering the workforce and will pose a number of challenges for those enterprises that fail to prepare.In response to that, he said that enterprises would have to move towards business models that allow more rapid changes to take place, not only in terms of adopting new technologies, but also when dealing with situations."Change has become instant," added Zadak. "Both corporate enterprises and governments must become instant-on enterprises to be able to adapt and thrive in this new world."The second, explained vice president, strategic marketing, software products, software and solutions at HP, Paul Muller, was that the old methodologies of security were outdated."The simple fact is that the enterprise has changed from a place where you keep people out, to a place you have to determine who to let in and who not to let in. Mistakes happen, and when they do, they're often disastrous," he said."We have to change the way that we look at security. Because we now have to let people in, the old approach simply won't work anymore," he added.This approach will require a way of ensuring that software is kept up to date and is as flexible as possible and is fit for purpose," added vice president of product marketing for HP Software, Mark Sarbiewski. "The purpose of the software we have talked about today is to essentially act as the glue between the multitude of layers of applications and the hardware, in order to make the CIO's life easier."

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