Orange, Mobinil start HD voice service in Cairo
Orange aiming to make HD voice standard across all its networks by end 2011
Orange is launching high-definition sound mobile telephone services in Cairo on Mobinil's network. According to the telecoms operator, this is the first time high-definition voice for mobile phones has been launched in Africa and the Middle East.
"High-definition voice is clearly the future standard for mobile communications and is set to vastly improve user experience over the coming years. This is the first time since the advent of the GSM standard that a new technology is enabling such a dramatic improvement to the voice experience. We firmly believe that this new technology should be available for everyone, which is why we are working hard to make it a reality across our entire footprint. We are very happy that Mobinil's customers in Cairo will be the first to benefit in Africa and the Middle East," said Yves Tyrode, executive vice president of the Orange Technocentre.
The Group has already introduced the service to markets in Moldova, Armenia, Belgium, France, Spain and the United Kingdom.
The high definition handsets integrate the new WB-AMR technology, which Orange expects to become a new standard for mobile voice communications. Background noise is also faded out to provide clearer voice conversations.
"We are very proud to bring this service to Mobinil's customers thanks to the mutual and close collaboration between our teams and the Orange group's teams across the world to develop the advanced technology that makes this service possible. In addition, the launch of this premium service was made possible thanks to the high quality of our 3G network, which already offers coverage for most of the population and benefits from upgraded data communication speeds," said Hassan Kabbani, CEO of Mobinil.
By the end of 2011 Orange plans to have extended the range of the HD voice-compatible mobile handsets and introduced HD voice services to the majority of countries across its footprint.