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Fujitsu shakes up channel business with double hire

New team members tasked with expanding KSA enterprise sales

Former Cisco territory manager Imran Ahmed is poised to oversee the streamlining of Fujitsu's channel business in Saudi Arabia.
Former Cisco territory manager Imran Ahmed is poised to oversee the streamlining of Fujitsu's channel business in Saudi Arabia.

Fujitsu Technology Solutions has shaken up its channel team in Saudi Arabia by appointing two new executives to run its partner affairs in the country.

Yaman Abosaleh has joined the company as director of sales and operations, while Imran Ahmed has been appointed channel sales manager for the vendor's enterprise business.

Abosaleh's task will be to set the company's local strategy and ensure it is executed. His main operational areas of focus include the recruitment of sales, service and IT architecture professionals, as well as supporting Fujitsu's enterprise storage business. Previously he served as managing director of KSA investment venture BMH/RAY Technology and Advisory.

Ahmed, meanwhile, is charged with streamlining Fujitsu's channel business by deploying a tiered partner model approach that fits with Fujitsu's Select Partner Programme. He is no stranger to the enterprise market in Saudi having spent the last three years working for Cisco KSA in territory management positions.  

"Fujitsu's focus on Saudi Arabia has consistently increased, and so has our commitment to our customers and partners. With the new team in place, we will provide better on-ground support to key system integrators and channel partners, and stay closer to our customers," said Farid Al Sabbagh, managing director for the Middle East at Fujitsu Technology Solutions.

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