Home / New HP boss eyes growth

New HP boss eyes growth

The new boss of HP Middle East is pledging to expand the company’s presence throughout the region by focusing on the vendor’s ability to produce innovative technologies.

Eyad Shihabi: The new regional HP boss is excited by the breadth of the company’s product and service offering.
Eyad Shihabi: The new regional HP boss is excited by the breadth of the company’s product and service offering.

The new boss of HP Middle East is pledging to expand the company’s presence throughout the region by focusing on the vendor’s ability to produce innovative technologies.

Eyad Shihabi, who took up the post of Managing Director and Enterprise Business Lead earlier this month, cites the company’s e-printing solutions and converged infrastructure offering as examples of areas where the vendor is leading the market.

“I am very excited by the breadth of HP’s offering. It is an end-to-end portfolio that extends from desktop PCs and servers to converged infrastructure to address today’s business challenges,” says Shihabi. “There is a focus on innovation, which is key for us.”

One aspect of the company’s portfolio that Shihabi keen to play up its cloud solutions, be it private or public. He points to this as an area where the need for innovation rings loud. “Customers want to reduce their costs while increasing productivity, and you can do this by providing everything as a service when it comes to the cloud,” he explains.

As well as highlighting HP’s expansive range of technologies, Shihabi’s immediate mission is to ensure HP grows its business in the Middle East. It has just opened a centre of excellence in Jordan, which he says will be followed by investments in other markets throughout the Gulf and Levant, including Kuwait, Oman and Qatar.

“We will be expanding our office space, hiring more employees and developing programmes with governments, which we will announce when we can. The challenge for us is to expand as fast as we can.”

Given he has just joined the company, Shihabi views the show as an ideal platform to meet with channel partners and customers, as well as take stock of market trends. On Tuesday, HP is hosting a special awards night to honour its top-performing resellers and retailers from around the globe.