Microsoft steps up focus on Gulf markets
Microsoft's full product portfolio will be on show this week giving attendees the chance to interact with the best of its latest offerings
MICROSOFT'S FULL product portfolio will be on show this week, giving GITEX TECHNOLOGY WEEK attendees the chance to interact with the best of its latest offerings.
"GITEX visitors will have the opportunity to review recently released products as well as some of our innovative consumer offerings in the pipeline including IE 9, Windows Phone 7 and Kinect for Xbox 360," says Charbel Fakhoury, Regional General Manager at Microsoft. "We will also be launching our UC offerings at this year's event that will highlight the growing need for collaborative solutions that empower users and enhance an organisation's productivity," he adds.
Fakhoury says the company will also be focusing heavily on cloud computing as Microsoft sees strong potential for cloud in the region.
"In terms of size, some analysts predict that by 2014 an average of 40% of companies' IT spend on new systems will be directed towards cloud computing. We are committed to bringing this technology to our local customers - governments, companies of all sizes and individuals - leveraging our strong local presence and our extensive network of partners," he says.
Fakhoury says GITEX is an important opportunity to connect with organisations in the Middle East and share its business solutions with different stakeholders.
"The Gulf in particular represents a great investment opportunity for Microsoft and we remain strongly committed to this region. For Microsoft, it's about technology and product innovation and engaging with regional partners, customers and governments at an event like GITEX," he adds.