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FVC strengthens logistics set-up for African markets

European supply chain arrangement designed to result in faster deliveries

KS Parag claims FVC partners in North and West Africa will benefit from its tie-up with logistics provider Merzario.
KS Parag claims FVC partners in North and West Africa will benefit from its tie-up with logistics provider Merzario.

Emerging technologies distributor FVC has established a new logistics arrangement in Europe that it claims will benefit channel customers based in North and West Africa.

The company has signed an agreement with Netherlands-based logistics provider, Merzario, that will see its supply chain and logistics managed from Amsterdam.

FVC says the hub has been set up to provide "greater convenience" for FVC's partners in North and West Africa, as it can now take advantage of direct cargo flights to that region.

KS Parag, managing director of FVC, claims the move will mean it get can get products into the market more quickly.

"Setting up a supply chain hub into Europe has given our partners in North and West Africa an added value in terms of faster deliveries, speeding up the supply chain process. This is the most cost-effective solution all around," he said.

The new logistics set-up in Amsterdam will provide the same services as its existing supply-chain hub in Jebel Ali, according to FVC.

FVC carries products from a number of networking and communications brands, including Citrix, Polycom, Riverbed and TippingPoint.