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Worldwide PC market to grow 20% in 2010 says IDC

IDC sees return to growth in desktop shipments, continued strength in notebooks in Q1 2010

Notebooks continue to dominate the market, by desktop shipments have also increased, says IDC.
Notebooks continue to dominate the market, by desktop shipments have also increased, says IDC.

IDC reports that the global PC market is on the way to recovery, with shipments for Q1 2010 up 27.1% on the same quarter in 2009.

The analyst company reports that overall the PC market by shipments, including notebooks and desktops, will be up 19.8% from 2009 to 2010, with growth attributed to improving economic circumstances and renewed desktop PC buying by consumers and corporates.

In terms of overall revenue for the PC market, IDC expects 2010 to exceed the previous peak set in 2008.

While low-to-mid range portable PCs still dominate the market, IDC sees some slowdown in mini notebooks, with small form factors expected to make up less than 8% of the overall market in 2010. The desktop sector showed a return to growth, recording the first year-on-year growth in shipments since second quarter 2008, as companies and individuals refresh desktop systems.

Growth in emerging markets will continue to drive much of the market, with shipments reaching record high 37% year-on-year growth in 2010, with predictions of 26.6% growth in 2010, mainly from notebook sales.

Jay Chou, research analyst with IDC's Worldwide Quarterly PC Tracker commented: "Beyond continuing with the market recovery, 2010 will be a year filled with new formulations on what constitutes the PC experience. New devices such as e-readers and media tablets will pose disruptive challenges to conventional usage models while opening up intriguing possibilities in consumer and mobile business spaces. Aside from brute computing power, the value proposition of the PC will be increasingly measured by the flexibility with which it can meet the demands of content creation and content consumption as well as achieving optimal portability."