ITWorx rolls out new portal and CMS for DWTC
Dubai World Trade Centre switches to Vignette-based system to provide interactive portal
ITWorx has completed the deployment of a new online portal and content management system (CMS) for the Dubai World Trade Centre (DWTC).
The software services provider designed and built the new CMS, which is based on Vignette software, which is integrated with a public portal, to provide information and services to exhibitors, visitors and partners of the DWTC's MICE services.
"A content management system enables the creation, management, distribution, and publishing of information, whether text, images, video, or such, in a simple and efficient manner;" explained Hossam Badr, ITWorx regional sales and marketing director - EMEA. "By automating many processes, organizations can deliver the right content in the right context, which helps improve sales, increase user satisfaction, and facilitate communication with the public."
The portal, which is available in Arabic and English, includes an event calendar, event planner for online reservations, and a virtual tour of the DWTC venue. For the CMS, DWTC will be able to publish content including multimedia to the site, while following strict workflows defined by the organisation, and will also be able to use a web analytics module for reporting.
DWTC said that it switched to the new system as its old portal was not easy to manage, and was unable to deliver an interactive web portal with organized and categorized information that DWTC wanted.
"We were very pleased to have partnered with ITWORX for our website project and were impressed with their knowledge, commitment, and flexibility in meeting our requirements," said Wesam Lootah, DWTC VP - Information Technology.