HP brings brands together as HP Networking
3com and HP ProCurve no more as HP launches single HP Networking division
HP has announced the end of the ProCurve and 3Com brands, as the company combines the two under the new HP Networking brand.
The move comes after the completion of HP's $2.7 billion acquisition of 3Com, which, HP says, gives it a complete edge-to-core range of networking solutions, along with a ‘single pane of glass' approach to network management.
The line up will include the TippingPoint portfolio of proactive threat protection, was also acquired as part of the 3com deal, which will become part of HP's S Series of networking solutions. The H3C brand of high performance networking products will be retained however.
The move "significantly strengthens HP's position in Latin America as well as China" the company said. HP also announced that its newest internal data centre will be a purely HP Networking shop.
Marius Haas, will take on the role of senior vice president and general manager for HP Networking, which will be part of the Enterprise Servers, Storage and Networking business unit.
Haas commented; "Clients need a reduction in complexity, more efficiency and greater flexibility in their networking solutions. HP's integrated networking portfolio challenges the status quo with more innovative technology that enables convergence across servers, storage and networking, at better economics to help clients deliver the outcomes that matter most to them."