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Comstor reinforces regional management set-up

Cisco distributor widens ME chief’s role to give it a ‘key point of focus’ in the wider region

Comstor reinforces regional management set-up
Renton D’Souza will now oversee Comstor’s Cisco business in the Middle East, Africa and India following the company’s move to better support the markets that it believes harness strong growth potential.

Comstor Middle East's divisional manager Renton D'Souza has had his responsibilities expanded to include a wider regional territory as the Cisco-focused distribution outfit bids to grow its emerging markets business.

D'Souza will now serve as Comstor Business Lead for Westcon's Middle East, Africa and India Cisco business in addition to managing the Middle East business he oversaw before.  

His new duties will include facilitating best practices throughout the extended region and working closely with the various business unit heads in each market.

Jon Pritchard, executive VP for Comstor Worldwide, called the appointment "hugely important" for the company's business as it continues with efforts to globalise its brand.

"This role will give us a key point of focus within our Middle East, Africa and Indian business, which is the region we see as having significant potential for growth," he said. "This appointment is a key one for both Comstor and Cisco, and will go a long way to further enhancing our relationship."

D'Souza has been with Comstor since it started out in the region three years ago. Prior to that he ran the Cisco business at Tech Data Middle East and held channel positions at APC and HCL Infosystems.

Comstor's operations in the Middle East, Africa, South Africa and India all fall under the Westcon Middle East, Africa and India Group, which itself is part of the Johannesburg-based Datatec Group.

Westcon Group made sales of US$107m from the Middle East during its last fiscal year, with more than a third of that figure understood to come from its Comstor business.

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