Home / / Sharaf hunts for new regional partners

Sharaf hunts for new regional partners

Sharaf Electronics is on the prowl for new partners in an effort to grow its business in the region. Sharaf has participated at GITEX Technology Week every year since the company's inception in 2005.

Sharaf hunts for new regional partners
Sharaf is keen on signing partners.

Sharaf Electronics is on the prowl for new partners in an effort to grow its business in the region. Sharaf has participated at GITEX Technology Week every year since the company's inception in 2005.

The firm has enjoyed considerable success in the Middle East and finds GITEX a useful trade event to grow its list of partners. "GITEX is an important event for us and we're positive that any visitors we receive this year will turn out to be genuine and lead to new business," says Ravi Tharoor, General Manager of Sharaf Electronics. "We're hoping to meet like-minded partners and serious distributors," Tharoor adds.

Sharaf Electronics is the distribution arm of the Sharaf Group and distributes products from iRiver, General Electric (GE) and Powermat. This year the company is focusing on its new line of Powermat products, which allows users to wirelessly charge their mobile phones, digital media players, portable game consoles and more.

The products offer wireless charging, magnetic alignment, RFID handshake, audio confirmations, a charging light indicator, auto shut off feature and features ‘industrial design receivers'. For a user to be able to wirelessly charge his device, he simply needs to attach the receiver and then place the device on the charging surface.

Sharaf is showing its Powermat products in addition to its range of iRiver media players and GE digital cameras.

When pressed about his company's biggest markets, Tharoor responds, "Our largest markets are Saudi Arabia and the UAE. We have experienced strong success with our iRiver brand in the UAE, Oman and Qatar and we've just launched the Powermat brand at GITEX. We expect to have products from this brand available in the local markets by the start of November."

Follow us to get the most comprehensive IT business news delivered fresh from our social media accounts on Facebook, Twitter, Youtube, and listen to our Weekly Podcast. Click here to sign up for our weekly newsletter on curated technology news in the Middle East and Worldwide.

REGISTER NOW | Webinar Event | Security you can bank on – Safeguarding the Middle East’s financial sector

Presented in partnership with security and network specialist Cybereason, the second in the three part webinar series will bring together a panel of experts to discuss how banks and financial institutions are evolving their service offering while simultaneously staying one step ahead of the cyber criminals who seek to bring their operations crashing to the ground.

CHANNEL AWARD 2018