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AMD bulks up with regional channel hires

Executives with experience of Middle East PC channel handed senior sales roles at CPU vendor

AMD bulks up with regional channel hires
Gaith Kadir has reshaped AMD’s Middle East set-up since taking over for the second time earlier this year.

AMD appears to have shored up its regional channel team under the stewardship of Gaith Kadir after confirming the appointment of three new sales executives over the last few months.

One of the key appointments to be noted by partners is Rami Al Saleh, who recently came on board as channel sales manager for the Middle East and Africa. He is responsible for sales strategy and planning in the MENA region.

Al Saleh knows the Middle East PC channel inside-out having spent the last 10 years at Microsoft Gulf's OEM division. His role at AMD also involves strengthening relationships with ecosystem partners and distributors.

Joining Al Saleh at AMD is ex-Fujitsu Siemens enterprise chief Fadi Helou, who has been appointed business development manager for the MENA region.

Helou, who is managing AMD's enterprise relationships in the region, is part of a revised business development team that also includes ex-Epson sales head Zaid Ghattas.

Ghattas' role involves developing customised programmes and activities to support the requirements of multinational computer manufacturers in the region.

"The arrival of such a capable team of established industry veterans is great news for AMD's ecosystem partners across the region," said Gaith Kadir, general manager of AMD's MENA operation region. 

"As the only company in the industry capable of combining leading-edge computing and graphics technology to deliver a superior user experience, AMD is well positioned to help our customers meet the growing demand for energy-efficient and cost-effective computing solutions," he declared.                                            

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