Home / Tech Data prepares for SMB Access channel event

Tech Data prepares for SMB Access channel event

Distribution powerhouse Tech Data is gearing up for a massive channel event this Saturday. The SMB Access event, which is being held at Emirates Towers in Dubai, is expected to attract some 200 resellers keen to learn more about channel sales opportunities in the burgeoning SMB space.

Distribution powerhouse Tech Data is gearing up for a massive channel event this Saturday. The SMB Access event, which is being held at Emirates Towers in Dubai, is expected to attract some 200 resellers keen to learn more about channel sales opportunities in the burgeoning small and medium business (SMB) space.

“It is a major event for us,” said Aman Sangar, regional marketing and communications manager at Tech Data. “The event will feature kiosks for the various vendors that are participating, demonstration areas and there will be two parallel tracks of sessions running during the event.”

Confirmed participating vendors include 3Com, Cisco, HP, Intel, Kingston, Linksys, Microsoft and Tripp Lite. Tech Data is also promising to reveal a mystery vendor during the event, which kicks off at 9:30am and runs through to 5:30pm.

“We are expecting close to 200 resellers,” continued Sangar. “The SMB market is a massive opportunity for the channel to achieve significant growth. We have also invited motivational speaker Dave Crane to the event for a session on how to upgrade your life and downgrade your stress. There will also be some hypnotism going on as well.”

Tech Data claims that the event will provide resellers with insight into the regional business strategies of participating vendors. Armed with this knowledge, Tech Data reckons that resellers will be in a better position to maximise their profit margins, retain customers and identify new business opportunities in the SMB market.

Follow us to get the most comprehensive technology news in UAE delivered fresh from our social media accounts on Facebook, Twitter, Youtube, and listen to our Weekly Podcast. Click here to sign up for our weekly newsletter on curated technology news in the Middle East and Worldwide.

REGISTER NOW | Webinar Event | Security you can bank on – Safeguarding the Middle East’s financial sector

Presented in partnership with security and network specialist Cybereason, the second in the three part webinar series will bring together a panel of experts to discuss how banks and financial institutions are evolving their service offering while simultaneously staying one step ahead of the cyber criminals who seek to bring their operations crashing to the ground.

CHANNEL AWARD 2018