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ICC eyes new relationships

International Computer Company (ICC) - an IT group spanning the distribution, systems integration and retail arena in the Kingdom - is announcing a number of significant changes to its business during this year's Gitex Saudi Arabia.

International Computer Company (ICC) - an IT group spanning the distribution, systems integration and retail arena in the Kingdom - is announcing a number of significant changes to its business during this year's Gitex Saudi Arabia.

“We are setting out the vision and strategy of ICC for the next five years,” said Akram Elyas, VP operations and marketing at ICC. “ICC is restructuring; we are going to have the ICC Group, which includes ICC Distribution, ICC Retail Handling, Al-Dowalyah Digital Store, Zai PC, and ICC Solutions to handle large corporates and service requirements.”

Show attendees visiting ICC this week will also find out more about some new distribution agreements that the company is announcing during the course of the show. The new vendors coming onboard include players from the networking, monitor, storage disk and notebook space according to Nabeel Al Monajed, marketing coordinator at ICC.

Elyas explains: “We have recently signed with US Robotics, CTX and Seagate while potential new vendor partners are also in the pipeline. This week we are showcasing the complete line of products that are available under the ICC umbrella.”

With branches around the Kingdom and a customer base of more that 700 resellers, ICC offers a complete support, service and maintenance package for resellers in Saudi Arabia.

ICC is predicting rapid sales growth in 2006 driven by buoyant market demand and the new business opportunities that its extended product portfolio offers. The company is also committed to constant improvement of its supply chain and logistics.

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