ITP Business to publish KSA report with Madar Research
ITP Business has joined forces with Madar Research Group to publish a study on Saudi Arabia’s ever changing economy.
ITP Business has joined forces with Madar Research Group to publish a study on Saudi Arabia’s ever changing economy. The research, which profiles, forecasts and analyses the transformation of the Arab world’s largest economy into a knowledge-based economy, will be published in September 2005. Called the ‘Saudi Arabia Knowledge Economy 2005’, the ITP Business and Madar Research study will combine secondary research data with new primary information on the current and future development and usage of information and communication technologies (ICTs) within the Kingdom’s government, business and social communities. When complete, the 200-plus-page research study will be a reference and a guidebook for government planners and business strategists, as well as a source for emerging opportunities for businesses.
“We are pleased to cooperate with Madar Research Group on this strategic project, which will bring lasting benefit to our existing and new readers due to the value of market research and the long shelf life of this reference book,” says Walid Akawi, managing director of ITP Business. “It will be a definitive research book on the Kingdom, bringing out points of strength and cautioning about areas of weakness,” he adds.
Saudi Arabia Knowledge Economy 2005 will be published in English and Arabic. It will have a circulation of 100,000 copies distributed regionally and globally. The research book will contain 17 sections covering major and select industries such as oil and gas, banking, heavy industries, health, hospitality, education, FMCG, government and information and communication technology.
“Despite a plethora of literature published on Saudi, there has not been in-depth research that appreciates the forces that will shape its economy in coming years. While it may be common knowledge that Saudi is home to the largest oil producing company in the world, it is also home to several of the top 500 global corporations, especially in the areas of banking and heavy industries. The Kingdom also has one of the largest religious tourism markets in the world and is home to the Arab world’s most advanced specialised medical services. As the kingdom increases its ICT adoption and economic liberalisation such strong points will lead the digital transformation,” says Abdul Kader Kamli, president & research director, Madar Research.