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Calidad’s chip resetter to take on print giants

Calidad is displaying the power of its new Chip resetter, which enables users to refill their expensive original chip cartridges.

Alternative cartridge and refiller manufacturer, Calidad is launching a cheeky little product called Chip resetter that will enable users to refill expensive original chip cartridges. The company is exhibiting at Gitex so that it can appoint the right partner to distribute its products throughout the Middle East, Gulf and African markets.

Calidad's entire range of Inkjet Cartridges and Refills, and photo papers will be showcased at the show. These products are claimed to be compatible with all major Canon, Epson, HP and Lexmark inkjet printers.

"Gitex is a key part of Calidad's sales and marketing thrust into the Middle East, as it gives our company the opportunity to connect and network with the leading names in business and explore new business opportunities in these markets," says Kathy Rallis, International sales manager for Calidad. "Calidad is the largest supplier of alternative inkjet cartridges and refills in the Southern Hemisphere. We hope to succeed just as well in this region," she adds.

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