Zee to invest US $8 million in DMC facility
Zee Network, which has announced plans to establish its headquarters for international operations at Dubai Media City, will invest US $8 million for the first phase of the project.
Zee Network has announced plans to establish their headquarters for international operations at Dubai Media City (DMC). One of the world’s largest producers of Hindi programming, Zee Network, intends to invest US $8 million for the first phase of the project. The first phase will include the construction of state-of-the-art studios and the purchase of new solutions.
“Zee Network, as a global media conglomerate, would like to associate with Dubai Media City, which is rapidly emerging as a global media hub,” commented Subhash Chandra, chairman & managing director of Zee Telefilms Limited after signing an agreement with Dubai Media City. “Considering that Dubai is at the crossroads of the Middle East, Europe, Africa and South Asia, this move is strategic to Zee Network, as it will help enhance reach to our international viewers. Dubai Media City is not only providing us with a business-enabling infrastructure, but also a community of like-minded individuals and companies, a rich environment and networking opportunities,” he added.
Welcoming the network to DMC, Abdulhamid Juma, CEO of Dubai Media City said, “The presence of Zee Network within Dubai Media City further signifies the growth and diversity occurring in our broadcasting segment. It also contributes to our position as the biggest and fastest growing media hub in the region. We believe it is such synergies that foster and accelerate mutual success. Accordingly, we would like to extend our complete support to Zee, in their future business endeavors from the Dubai Media City,” he added.
With a bouquet of 21 satellite TV channels dispersed around India, Zee enjoys a viewership of 225 million people in over 80 countries. Zee will use its Dubai Media City facility for the play-out and up-linking of its international beams.