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Arabia.com and Atheer form partnership

Arabia.com and Atheer, a major ISP in the Kingdom of Saudi Arabia, will work together to try to stimulate Internet usage in Saudi Arabia.

Arabia.com and Atheer, one of KSA’s top ISPs, have done a deal that should increase the profile of each other’s Internet properties. Under the terms of the agreement, Prepaid Internet Cards sold by Atheer will be co-branded and bundled with a CD containing several of Arabia.com’s Internet applications.

These include ‘Mersal’, a bi-lingual instant messenger application, which is interoperable with Yahoo and ICQ; and ‘Wanees’, a bilingual media player. The package also includes Arabia.com’s customised Web browser and other applications.

“The agreement will provide our customers with an excellent regional gateway to the Internet,” says Rashid A. Al-Sinan, executive director of Batelco Jeraisy Ltd, the owner of Atheer. “We believe that the contents and services included on the CD are well adapted to our customers’ culture and language.”

“This deal demonstrates Arabia.com’s dedication to move forward with its plans to increase Internet penetration in the region,” adds Bashar Arafeh, business development director at Arabia.com. “It will allow Arabia.com to expand further in Saudi Arabia and provide its services and applications directly to end users.”

Arabia.com is reported to be flush with cash after recently announcing a $20 million injection of venture capital. The company says it will use the money to raise awareness of the Internet in the Arab world and encourage its wider usage.

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