The Channel Middle East Conference 2012 opens today at Emirates Towers Hotel in Dubai.
Published Wednesday, 27 June 2012
By Manda Banda
The inaugural Channel Middle East (CME) Channel Conference 2012 kicks off this morning at Emirates Towers in Dubai with the ‘movers and shakers' in the Dubai channel expected to attend in numbers.
The event aims to bring together IT leaders and executives from the Dubai channel to discuss the current market and business trends in the IT industry and how these new advancements in the IT sector are shaping the future of the channel in Dubai and the Middle East region.
In addition, this high-level channel event aims to help channel partners to further their competitive edge and discuss how they can differentiate themselves in a market where product margins have continued to be squeezed.
The summit, which is being held under the theme: ‘Preparing for Growth in the Middle East Channel', will see Dr. Ali Baghdadi, president and CEO, Aptec Holdings Group, deliver the opening keynote address to delegates.
Baghdadi will share insights about the future of IT channels in the Middle East and Africa (MEA) region.
This half day event will also focus on tackling some of the most pressing channel challenges and inform all parts of the channel in Dubai and at regional level, on key opportunities and strategies for delivering improved business in the second half of 2012 and beyond.
"We would like to thank all the channel leaders and delegates who have confirmed their attendance in the first Channel Middle East Conference 2012," said Mark Sutton, senior group editor, ITP Technology Publishing. "We expect this channel event to be extremely informative as channel leaders share their experiences and insights about the Dubai channel."
The high-level channel event and thought leadership conference will feature morning sessions that will kick-off with an opening keynote, followed by a number of in-depth workshops and moderated panel discussions. Some of the in-depth workshops will feature the following topics:
Oscar Wendel, conference manager, ITP Publishing Group, added that the conference will provide Dubai-based channel partners the opportunity to hear from though leaders on the opportunities that lie ahead and the key strategies they need to adopt as the channel business landscape continues on the recovery path. "We are delighted to be hosting this channel partner conference in Dubai and we believe it will lay a strong foundation for us to extend this initiative to other parts in the Middle East and Africa region," he said.