Users will drive local content

End-user generated content will be one of the key technology trends for the Middle East in the coming year, a senior industry figure claimed this week.

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By  Published  January 18, 2007

End-user generated content will be one of the key technology trends for the Middle East in the coming year, a senior industry figure claimed this week.

The creation of content by the end-user - such as the free video sharing web site YouTube - rather than by media companies will increasingly take off in the region, Abdul Rahman Jarrar, Intel's regional manager for government affairs, Middle East, Turkey, Africa said at a press briefing in Dubai.

"If you look at some of the things emerging in the market place they are really a reflection of what the end user wants," Jarrar said. "End users and consumers are really defining what technology looks like and what content looks like."

This is particularly the case concerning local content, Jarrar stated.

"We all know there is a lack of local content in this region," he said. "This transformation of people being able to create their own blog, their own content, and making it available on the internet I believe will become an extension of what has been happening," Jarrar claimed, adding that this is something which has already started to happen a little in the region, but which is likely to grow in momentum this year.

Intel is also continuing its backing of WiMax as a key technology trend for this year. "We believe this year we will see in several countries around the region commercial deployment of this technology," Jarrar said, adding that almost "every operator is [now] looking at WiMax as a potential technology to complement their existing offering".

Intel highlighted seven key trends that it believes will an impact on the region in 2007. Other trends included an increase in mobility and a greater awareness of energy efficiency.

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