GITEX Shopper returns to DWTC next week

GITEX Shopper 2018 will include four new experience zones to give consumer advice

Tags: United Arab Emirates
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GITEX Shopper returns to DWTC next week GITEX Shopper 2018 will features the usual range of bargains. (ITP Media Group)
By  Mark Sutton Published  September 24, 2018

Consumer electronics jamboree GITEX Shopper will return to Dubai World Trade Centre (DWTC) next week.

This year's edition of the gadget shopping event takes place from 2nd-6th October, at the new knocked-down price of 20dhs per person.

GITEX Shopper will include four new Xperience Zones, which are intended to complement the shopping experience and provide buying guidance for visitors.

The show will feature an Xperience Zone, with ‘techsperts' from Tech Radar delivering panel sessions and tips and tricks guidance on the best purchases, as well as one-to-one advice on gadgets.

The event will also feature ‘Unboxing' demonstrations of products streamed directly from the show. Making a guest appearance will be the award-winning content creator, YouTuber and technologist, EMKWAN, who has amassed almost 44,000 subscribers.

Shopper will also include a gaming tournament that is expected to attract 400 players, and a Drone Zone where visitors can get hands-on training on safe drone operation.

According to research conducted by DWTC following last year's event, 78% of GITEX Shopper visitors said that they typically delay consumer electronics purchases until the show, with 81% claiming a preference to buy at the show over physical and online retailers.

"For the best part of three decades, GITEX Shopper has served as a bellwether for setting purchasing trends in the consumer electronics segment by supporting domestic retailers and providing millions of consumers with the best deals and unbelievable offers available in the UAE marketplace," said Trixie LohMirmand, Senior Vice President, Dubai World Trade Centre (DWTC). "This year, GITEX Shopper 2018 will enhance that value proposition by offering visitors exclusive deals and more opportunities to win big, with a raft of hourly and daily competitions which offer prizes unavailable in traditional retail outlets.

"GITEX Shopper is "synonymous" with exclusive, market-busting deals and offers. GITEX Shopper 2018 will once again bring the region's top retailers and consumer brands together under one unbeatable roof, providing visitors with an experience that they cannot gain online or in stores" added LohMirmand.

"The show is synonymous with value that simply isn't offered anywhere else in the market and this year's shoppers will have access to more than 35,000 products ranging from the latest gadgets across smartphones, wearables and cameras, to laptops, HDTVs, consoles and in-home entertainment. What makes GITEX Shopper so popular is that visitors can compare products and deals offered by various retailers at every ten steps."

Key exhibitors participating at this year's event include Emax, Jacky's, Jumbo, Sharaf DG, Axiom, Arabian Trading Agency, Al Ain Phone, KY Style Home, Naam Electronics FZE, Nishat General Company LLC, Time House Trading LLC. and Yuet Meng Trading Co Pte Ltd.

Tickets are priced at only AED 20, a reduction on last year. Entry is free for children below the age of five. Creating even more convenience for visitors, GITEX Shopper 2018 is offering six hours of free parking at DWTC to those who spend more than AED300 at the show.

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