WinSoft International to showcase FileMaker capabilities at GITEX

International software publisher localises software for the MENA market that supports the special characteristics of Arabic

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WinSoft International to showcase FileMaker capabilities at GITEX Hundreds of organisations have developed and deployed a custom FileMaker app to run their activities in the Middle East region.
By  David Ndichu Published  September 17, 2018

WinSoft International, an international software publisher, is participating at this year’s GITEX Technology Week.

WinSoft’s expertise is in localising software for the MENA market that supports the special characteristics of Arabic and right to left languages.  Winsoft partners with FileMaker, an Apple subsidiary, to make breakthrough technologies accessible to Middle Eastern countries.

Among its regional customers are AGECO International, Haddins Fitness Club, Sanad Academy, MenaBev, Al Jouf University, Petrochem and many others.

Mihaela Vignon, sales manager at WinSoft commented: “Our participation at GITEX 2018 will be a great opportunity for WinSoft to increase the brand awareness of FileMaker in the U.A.E and the Gulf Countries, to introduce the workplace innovation platform for SMEs and Global companies and to expand our network by recruiting new partners in the MENA region.”

FileMaker is the world’s leading workplace innovation platform. It provides everything creators need to streamline workflows and solve business challenges faster. Businesses can design and create custom apps for their business, share them so teams can work anywhere, and integrate these apps with software services and iOS devices.

Hundreds of companies in all fields of activity and educational and governmental institutions have developed and deployed a custom FileMaker app to run their activities in the Middle East region.

Sayed Bondok, IT Supervisor at Al Jouf University said, “FileMaker has a huge potential in Middle Eastern Countries and should be used in every industry as a standard within the next three years”.

WinSoft will be exhibiting in Hall 4, booth E4-20.

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