Trend Micro expands investment in MENA

Dr. Moataz Bin Ali named new vice president for Middle East and Africa

Tags: Trend CapitalTrend Micro IncorporatedTrend Micro Middle East
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Trend Micro expands investment in MENA Dr Bin Ali to lead and transform Trend Micro's operations in MEA.
By  Manda Banda Published  February 3, 2018

Cybersecurity solutions vendor Trend Micro Incorporated, have revealed new investment and growth plans for the Middle East and North Africa (MENA) markets.

As part of its wider MENA plans, Trend Micro's recently launched corporate venture fund in partnership with Trend Forward Capital, is paying special attention to start-ups across the region.

According to the company, the venture will offer companies financial backing, access to its world-class global strategic alliances, as well as its channel of more than 28,000 partners.

In addition, Trend Micro has appointed Dr. Moataz Bin Ali vice president Middle East and Africa, who joins from SAP, to lead and transform the MEA market.

"I am happy to join the Trend Micro ecosystem that is vibrant and focused on protecting its customers, while helping to drive innovation, forge transformational alliances and develop regional talent," said Bin Ali. "Our channel community is the backbone to our continued success, and finding new ways to further strengthen our mutual businesses is also an emphasis for 2018, and beyond," added Dr. Bin Ali.

Ihab Moawad, previously heading Trend Micro in the region will now be joining Trend Forward Capital as a key executive helping to find and manage venture fund investments in MENA. With Moawad's involvement, Trend Forward Capital is making its first portfolio investment into the market with Egyptian grown business, Instabug.

"Working with Trend Micro, and helping to secure the region has been a rewarding experience for me. In my time with Trend Micro we reached many a milestone. Today, with Trend Forward Capital, I can help business realise their true potential, and give companies a platform to grow," added Moawad.

Instabug co-founder and CEO, Omar Gabr said that: "We are proud of our momentum, but not taking our eye off what is needed for further growth. Trend Forward Capital is a key part of helping us reach our vision as a scalable and operationally efficient company."

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