Oracle signs FGB on eve of show

Oracle announces they will now power FGB’s efforts to improve customer experience.

Tags: First Gulf Bank Oracle Middle East
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Oracle signs FGB on eve of show Addul Rahman Al Thehaiban: Oracle analytics boost FGB CXM.
By Staff Writer Published  October 17, 2016

Oracle Big Data and Business Analytics solutions will now power FGB’s efforts to improve customer experience, according to an announcement made at GITEX Technology Week 2016.

One of the largest banks by equity in the UAE, FGB has been investing to provide superior service standards to its customers. It’s collaboration with Oracle, one of the world’s leading technology solutions providers, includes capabilities for better customer profiling and 360 insights with Oracle Big Data Discovery, Big Data Connectors, Big Data Appliance X5-2 and the Business Intelligence Suite.

“As we move into the age of the millennial, the world of banking is being redefined. The pace of digital disruption continues to accelerate, as customers adopt new technologies and new players enter the market,” said Abdul Rahman Al Thehaiban, senior vice president for technology in the Middle East and Africa at Oracle. “Accurate advance prediction tools powered by big data analytics are important for financial institutions to explore new opportunities and make informed decisions. We are confident that with Oracle Big Data and Business Analytics, FGB will be able to analyse data from a variety of sources to anticipate changing customer behaviour and incorporate the best action into operational workflow.”

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