NetApp survey highlights adoption of Flash in EMEA

While the majority of the 3,000 IT professionals surveyed agreed for a need for Flash, the cost of implementation remains a barrier towards wider-adoption the region.

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NetApp survey highlights adoption of Flash in EMEA Fadi Kanafani, regional director Middle East & Africa.
By  Alexander Sophoclis Pieri Published  July 18, 2016

Technology company NetApp has released the results of a research survey on the adoption of Flash in Europe, Middel East and Africa.

Comprised of responses from 3,000 IT decision makers active across EMEA, roughly 90% of respondents highlighted the importance of Flash in modern businesses.

Despite its popularity however, survey respondents highlighted the costs and lack of understanding of the benefits of flash as the key barriers towards mass adoption in the region.

Fadi Kanafani, regional director Middle East & Africa: "For many businesses looking to digitally transform, the idea of an All-Flash data centre has become a practical reality. However, despite the introduction of new high capacity drives and downward pricing trends of Flash technologies, our research shows that there is still work to be done to educate business leaders on the true value of Flash."

Kanafani added: "We are working to remove the barriers and risk to Flash adoption, so customers can realise the promise of an All-Flash data centre, simply and cost-effectively."

Additional findings from the survey also found that 40% of IT decision makers still see Flash as an expensive investment. NetApp's survey also found that one in five financial decision makers, roughly 22% of those surveyed, do not have a complete understanding on how Flash technology could benefit their organisation.

Commenting on the benefits, Peter Wüst, NetApp Senior Director Emerging Solutions & Innovation Group EMEA, shared: "The true benefit of Flash storage is less power, less cooling, less space and less moving parts in combination with higher performance."

He added: "Flash, together with NetApp software to manage data more efficiently between clouds in a scale-out fashion, enables the digital transformation."

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