Pure enhances Evergreen Storage
Pure Storage enables customers to take advantage of rapid flash technology improvements
Pure Storage has announced new enhancements to the Evergreen Storage model, enabling customers to acquire, run and non-disruptively upgrade storage with comprehensive investment protection.
The Evergreen Storage model, first launched in 2014, helped traditional vendor maintenance and upgrade programs by eliminating forklift upgrades and enabling customers to routinely upgrade the performance and scale of their modern controllers.
The Capacity Consolidation program helps customers expanding their storage capacity to simultaneously consolidate older, less dense flash storage and receive trade-in credit for that older storage, this means customers can break free of the cycle of constantly re-buying storage they already own during upgrades.
Additionally, with the new Right-Size Guarantee, customers can bypass the risk and guesswork of buying storage with data reduction and instead purchase directly on an effective capacity basis, just as their requirements indicate.
Matt Kixmoeller, vice president of products at Pure Storage said: "From the customer perspective, effective capacity is the only metric that matters, By guaranteeing effective capacity for our customers, Pure eliminates risks associated with data reduction and simplifies the buying process so that they can purchase with confidence and begin transforming their business immediately. The Right-Size Guarantee is a simple, customer- friendly alternative to data reduction oriented guarantees and their associated risks and complexity."
Pure aims to ensure customers receive efficient and cost-effective storage, however storage buyers want to buy effective capacity and not worry about the potential of purchasing an undersized array due to thin provisioning, RAID protection, data reduction capabilities or any of the other variables behind that effective capacity outcome. With the Right-Size Guarantee, Pure guarantees the proper sizing and effective capacity outcome itself.
Behind the scenes, Pure uses cloud-based workload intelligence to size the right array for the job. This eliminates worries about data reduction and under-sizing for unique data, even if it is non-reducible. Pure will size an efficient array and guarantee the effective capacity result - backed by a six-month written guarantee to make it right with non-disruptive, free additional flash to meet the customer's specified needs.