EMC expands all-flash portfolio to help modernise datacentres

All-flash set to become primary storage, relegating traditional disk to bulk and archive storage

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EMC expands all-flash portfolio to help modernise datacentres EMC’s VCE will deliver new Converged Infrastructure offerings based-on all-flash building blocks.
By  David Ndichu Published  March 3, 2016

EMC has announced enhancements to its all-flash storage solutions to address mixed, consolidated and performance-intensive enterprise workloads.

Complementing the XtremIO all flash array, this announcement of EMC’s flagship VMAX All Flash enterprise data services platform and EMC DSSD D5 Rack-Scale Flash solution underscores EMC’s commitment to all flash arrays for primary storage, the company says. 

By 2020, EMC estimates that all storage used for production applications will be flash-based; traditional disk will primarily be used for archive and content depots only.

Jeremy Burton, president of Products and Marketing, EMC Corporation says, “Today’s enterprise customer wants to enable their business with modern data centres that deliver agility, efficiency and speed. We’re expanding upon EMC’s primary storage strengths and all-flash leadership, built with XtremIO. With the introduction of VMAX All Flash and DSSD D5 there is virtually no data centre use case we’re unable to address from traditional high-end enterprise workloads, to use cases that people haven’t even dreamt about in the data centre of tomorrow.”

EMC’s all-flash portfolio is purpose-built to address a wide range of enterprise data centre use cases:

- XtremIO all-flash arrays for accelerating and consolidating mixed block storage workloads such as databases, analytics, server virtual machines, and virtual desktop infrastructures that require consistent and predictable performance with sub-millisecond latencies. XtremIO is designed to address most high-end enterprise workloads with some of the industry’s best inline data compression and de-duplication capabilities for improved capacity economics.

- VMAX All Flash for consolidating mixed block and file workloads that require up to “six-nines” of enterprise availability, rich data services, IBM mainframe and iSeries support, and scalable storage growth. VMAX All Flash offers the gold standard of replication, recovery, data services and quality of service, re-engineered with all-flash to deliver up to four petabytes (PB) of storage capacity.

- DSSD D5 Rack-Scale Flash – a new flash storage category with breakthrough performance - for the most performance-intensive, traditional and next-generation use cases that require microsecond latencies such as real-time analytics for Hadoop and Oracle.

- VNX Series arrays provide EMC’s simplest and most economic all-flash offering.  The all-flash VNXe starts at less than $25K and offers support for file and block workloads for midrange enterprises and departmental workloads.

EMC’s Converged Platforms division, VCE will deliver new Converged Infrastructure offerings based- on these all-flash building blocks.

Solid State Drives overtake traditional disk for primary storage

Since delivering Solid State Drives (SSDs) in enterprise storage arrays in 2008, EMC has continuously evolved its storage portfolio in an attempt to deliver products that address customer needs for performance, reliability and rich data services at competitive price points. Both the technology and market evolution of SSDs has reached the point of making all-flash arrays cost-effective for general-purpose enterprise data storage.

According to IDC’s most recent Worldwide Quarterly Disk Storage Systems Tracker, EMC is the market share leader in all-flash storage solutions at 39%, more than the next three competitors combined and is also the market share leader in enterprise storage solutions that include both all-flash and hybrid flash storage arrays. EMC storage solutions based on hybrid configurations will be offered primarily for bulk data storage capacity and archive requirements.

EMC is extending its Xpect More Program to offer customers a combination of a lifetime flat-price maintenance model and lifetime flash endurance protection to enable simplified planning, deployment and management for the new VMAX All Flash array.

Ashish Nadkarni, Program Director IDC said, “Anyone could easily predict that flash would someday overtake traditional disk for primary storage workloads purely for price/performance. What has been less clear until now is how many different workloads can benefit from the inherent agility that flash storage has to offer beyond raw speed. EMC is showing through the introduction of its newest all-flash products how purpose-built all-flash solutions can deliver distinct benefits across a variety of general purpose and performance-intensive application workloads.”

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