Jeremy Clarkson demos Amazon delivery drone

New video, narrated by former Top Gear host, shows drone delivery service in action

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Jeremy Clarkson demos Amazon delivery drone The drone can vertically rise up to a cruising altitude of 400 feet
By  Tom Paye Published  November 30, 2015

Amazon has demonstrated its service for unmanned drone delivery, Amazon Prime Air, in a new video featuring footage of the drone in action and narrated by former Top Gear host Jeremy Clarkson.

In the video, Clarkson - who recently signed up to produce a new car-related show with Amazon - describes a situation "in the not too distant future" that would require an item being delivered quickly. The video then moves onto the process of ordering a package through Amazon Prime Air, which promises to deliver an item via an unmanned drone in "30 minutes or less".

Despite the outspoken TV presenter narrating the video, the star of the show is the Amazon Prime Air drone, which is capable of vertical take-off and landing (VTOL), as well as a regular, horizontal cruising mode.

The video claims that the drone can vertically rise up to a cruising altitude of 400 feet. From there, it is capable of flying for 24 kilometres, Clarkson said. The presenter added that the drone is equipped with "sense-and-avoid" technology, which uses sensors to detect and avoid obstacles on the ground and in the air.

Amazon's drone service was first announced around two years ago, but this is the first time that the company has treated the public to an idea of what the service could look like. The video includes real test flight footage, and Clarkson said that, eventually, there will be a whole family of Amazon drones, with different designs for different purposes.

That said, Amazon has not laid out a timeline for when it expects its drone service to begin operations. According to Reuters, the US Federal Aviation Administration expects to have regulations for commercial drones worked out within a year.

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