Dubai DED, WD collaborate to crack down on counterfeit goods

Thousands of counterfeit hard drives seized in Department of Economic Development raid, reseller fined

Tags: Department of Economic DevelopmentUnited Arab EmiratesWD (www.wdc.ae/)
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Dubai DED, WD collaborate to crack down on counterfeit goods Saifuddin: WD recognises the need for collaboration between governments and vendors to curb the trade of counterfeit products.
By  David Ndichu Published  November 9, 2015

The Dubai Department of Economic Development (DED) has joined forces with WD, a Western Digital company, to successfully identify and seize thousands of counterfeit hard drives in Dubai.

Following the raid, the reseller in question was fined and counterfeit goods confiscated by DED. WD and the DED will continue to monitor the trade and reseller networks to proactively identify and crackdown on illegal sale of counterfeit goods, the company said.

In recent years, the sale and purchase of counterfeit good has emerged as a challenge for manufacturers, resellers and consumers across the world as they expose all parties to safety and quality risks while imposing a substantial cost on society at large.

Ibrahim Bahzad, director of the Intellectual Property Division at the Dubai Department of Economic Development said, “This initiative aligns with the DED’s vision to enforce a strong proprietary law and protect the intellectual property and legal rights of manufacturers. We put special emphasis on combating the trade of counterfeit goods through a combination of intelligence gathering using traditional and digital sources in addition to random monitoring and checks to expose any such trade and collaborate with members from both public and private sector entities to ensure we secure the UAE’s position as a leading trade hub for the world’s most prominent brands and manufacturers.”

“We appreciate and respect the prompt action from the Dubai Department of Economic Development in this matter, enabling the seizure of a large quantity of counterfeit hard drives,” said Khwaja Saifuddin, senior director, Middle East, Turkey, Africa and South Asia at WD. “WD recognises the need for collaboration between governments and vendors to successfully prohibit the trade of counterfeit products and promote a zero tolerance policy towards the infringement of intellectual property rights. We believe that educating resellers and traders about the economic and legal risks of trading in fake goods is the first step in addressing this challenge and we look forward to cooperating with law enforcement authorities in the UAE and wider Middle East region to help rid these markets of counterfeit WD products.”

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