Redington Value unveils RedCloud

Regional VAD launches integrated cloud solutions platform for MEA partners

Tags: Redington Gulf
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Redington Value unveils RedCloud Balakrishnan says a team is being set up to help customers with cloud assessment and offer help with design and implementation, migration and deployment.
By  Manda Banda Published  October 29, 2015

Regional VAD Redington Value Distribution, has announced the launch of RedCloud, the company's integrated cloud solutions platform.

The company said RedCloud is a marketplace that offers customers a one-stop solution for all their enterprise cloud requirements. In addition, the distributor states that as part of the unified catalogue of cloud service offerings, RedCloud will also link buyers and sellers, and channel partners can use a single log in to access all solutions, get competitive rates, make payments online and even track their orders and credit history.

Redington said it is in the process of partnering with about 30 to 40 software as a solution (SaaS) service providers.

"The demand for public and private cloud solutions has been growing fast across the Middle East and Africa. From start-ups to larger corporations, most companies are enabling cloud solutions in an effort to reduce their CAPEX and improve innovations. Adoptability is set to increase by over 20% this year alone as more companies are getting onboard even as the industry moves towards implementing virtual infrastructure and cloud-based solutions," said Ramkumar Balakrishnan, president, Redington Value Distribution.

Redington Value Distribution has already tied up with Amazon Web Services (AWS) and Microsoft Azure for cloud solutions. The company states RedCloud had a soft launch in September and is expected to be officially rolled out during the fourth quarter of 2015.

Balakrishnan said Redington Value Distribution with over 40 brands across 27 markets and more than 200 employees is best suited to introduce the various cloud solutions in the region.

"A dedicated team is being set up to help customers to do the cloud assessment in terms of readiness and offer various other assistance in terms of design and implementation, migration and deployment and optimisation of cloud resources," said Balakrishnan.

According to Redington Value, the move is part of the company's strategy to transform itself as a solutions partner, positioning itself as an ideal source for complete IT solutions to its partners in the region.

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