Facebook working on 'Dislike' button
CEO Mark Zuckerberg says company is 'very close' to rolling out function for user tests
Facebook has announced that it is working on a ‘Dislike' button, which will be rolled out in the near future for user testing.
The announcement was made by Facebook CEO and founder Mark Zuckerberg in a Q&A session at the company's headquarters in California. Acknowledging that Facebook users have been calling for reverse to the popular ‘Like' button, Zuckerberg said that Facebook is "very close" to having the ‘Dislike' function ready for tests.
"People have asked about the 'Dislike' button for many years," he said.
"Probably hundreds of people have asked about this, and today is a special day because today is the day that I actually get to say we are working on it, and are very close to shipping a test of it."
Facebook first introduced the ‘Like' button in 2009, but the function has since grown to become one of the defining features of the social network. While many users have called for a ‘Dislike' function to show disregard for friends' posts, Zuckerberg said that the main point of the new button would be to show acknowledgement of sad or unpleasant posts for which ‘Liking' may feel inappropriate.
Indeed, he explained that Facebook did not want the ‘Dislike' button to become a downvoting mechanism, as is seen on various comment forums around the web.