InnJoo launches Fire Plus smartphone

Vendor expands Fire series array with latest handset launch

Tags: Innjoo (www.innjoo.com/)
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InnJoo launches Fire Plus smartphone The InnJoo Fire Plus is available exclusively through Souq.com for AED399 in the UAE.
By  Manda Banda Published  September 7, 2015

China-based mobile devices maker InnJoo, has announced the launch of its new 5.5-inch smartphone, Fire Plus.

The latest handset is equipped with full HD IPS screen that offers clear visual effect even under strong outdoor lighting conditions.

The company said it has entered into an exclusively agreement with Middle East e-tailer, Souq.com and the Fire Plus will be available for AED399 in the UAE.

The Fire Plus comes in 3G and 4G LTE versions and both devices have 2GB built-in RAM that comes with 16GB of inbuilt storage and supports expandable storage via microSD card (up to 128GB).

Tim Chen, co-founder and CEO at InnJoo, said: "We are delighted to announce the launch of InnJoo Fire Plus offering one of the most affordable 5.5-inches full HD IPS screen Octa-core and Quad-core smartphones in the market. This launch will further consolidate our position in the market. We will continue to disrupt the market in association with our strategic partner Souq.com in achieving our mission to offer world class products at the most affordable price to the consumers in the emirates."

The device is available in three colours, shining gold, holy white and special customised natural bamboo. The handset is backed by a long-lasting, fast charging 3600mAh battery, which can deliver up to 22 hours of talk time and up to 330 hours of standby time. The new smartphone sports an advanced HD 13-megapixel rear camera and dual-LED flash. It also has a 5-megapixel front-facing camera.

The 3G version of Fire Plus is powered by 64-bit Octa-core processor to deliver consistent performance at faster speed and keeps multitasking with a lower power consumption. The Mali-400 MP GPU ensures great colour display and feature rich user experience.

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