TP-LINK hosts KSA partner seminar
Vendor hails event a success and rewards top distributors and partners
TP-LINK Technologies Co Ltd, a global provider of SOHO and SMB networking products and wireless LAN solutions, has announced that the recent partner seminar held in the Kingdom of Saudi Arabia (KSA) was a success.
According to the company, the partner seminar was hosted to address several channel issues for resellers serving the KSA market.
TP-LINK said it also used the partner event to reward top performing distributors for their stellar performances in 2014.
Conrad Yang, country manager, KSA TP-LINK Middle East, said the company used the partner event to introduce TP-LINK to new partner recruits in the KSA market and update existing partners on the company's manufacturing capacity including the factory size in China and quality control procedures that ensure products delivered in the market adhere to stringent industrial processes.
Yang added that the seminar was important because it also gave channel partners the opportunity to preview the upcoming products that will be introduced later this year. "As we move to build TP-LINK as a global business and brand, it was vital for us to give updates to KSA partners on the products we will be bringing to that market," he said.
Yang added that aside from previewing new products that will be released in the market soon, TP-LINK also used the seminar to reward Platinum, Gold and Silver partners for growing the business and market share in 2014 in KSA.
"We have been working closely with our distributors and channel partners to make sure our products are readily available in the KSA market," he said. "It is very important for us to be able to meet with our partners to discuss issues that affect the business in the Saudi market."
He explained that as the company has started to develop the channel business in KSA, it's critical that partners are helped to raise awareness of the products and increase brand visibility in the market. "We will continue to hold regular partner updates for the Saudi channel as a way of increasing and improving communication between TP-LINK, partners and their end user customers," he added.