Samsung launches Galaxy S4 Mini Plus under radar
Quiet debut accentuates vendor’s budget-oriented strategy in battle with Huawei, Xiaomi
Samsung Electronics has stealthily released the Galaxy S4 Mini Plus, also known as the Galaxy S4 Value Edition, in Europe, according to fan site SamMobile, as the company continues a strategy of price-slashing and budget releases.
Quite why the market-leading South Korean smartphone maker has chosen to step back two generations in its S series with the launch is unclear. Samsung recently said it would lower the prices of its Galaxy S6 and S6 Edge by KRW100,000 ($86) and concentrate on its mid- and low-range models to confound emerging market players such as China's Huawei and Xiaomi.
The Galaxy S4 Mini Plus is powered by a Qualcomm Snapdragon 410 SoC, with a 64-bit architecture. It comes with a 4.3-inch Super AMOLED screen with a resolution of 540 x 960 pixels. It has 1.5GB of RAM and 8GB of expandable memory
The rear camera is 8MP, and the removable battery is 1,900mAh.
Galaxy S4 Mini Plus is selling for between EUR190 and EUR239, according to Samsung's European websites. It is not known if Samsung has plans for a wider launch for the handset.