Fan site slams ‘90% decline’ stats for Apple Watch sales

AppleInsider claims figures may be evidence Cupertino is ‘crushing’ wearables segment

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Fan site slams ‘90% decline’ stats for Apple Watch sales Reports of Apple Watch’s demise may be exaggerated. (Justin Sullivan/Getty Images)
By  Stephen McBride Published  July 8, 2015

Today's widespread reports that Apple Watch sales have tanked by 90% since launch, should not be taken seriously, says fan site AppleInsider.

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ITP.net HANDS ON: Apple Watch

Things you should know before buying an Apple Watch

Apple Watch specs and features

A lengthy report from the site argues that data from online stats portal Slice fails to take a number of factors into consideration, and urges caution when considering the multiple media reports of an apparently failed foray into wearable computing under Apple CEO Tim Cook.

REVIEW: Apple Watch

ITP.net HANDS ON: Apple Watch

Things you should know before buying an Apple Watch

Apple Watch specs and features

The Apple Watch is a new product and will likely take time to gather steam, AppleInsider suggested. It pointed out that Slice was attempting to track daily sales in a new category (Slice said sales of the Watch have fallen from 200,000 per day to 20,000) when multiple analyst firms have struggled to estimate quarterly sales in more mature markets such as smartphones and tablets. It also highlighted that day-one sales and pre-orders were notably absent from Slice's figures.

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