UAE retailers distance themselves from Apple Watch grey imports
Consumers will have to wait for official Middle East launch, say authorised Apple resellers
Authorised Apple resellers in the UAE have revealed that they will not grey import the newly launched Apple Watch, despite receiving a lot of requests from consumers across the region.
In a vox pop with Channel Middle East, UAE-based retailers spoken to emphasised that while they understand the huge interest from consumers that want to buy the Cupertino wearable, bringing it in the country via parallel channels before the official launch would be endorsing the grey market.
Nadeem Khanzadah, head, OmniChannel Retail, Jumbo Group, an authorised Apple reseller, said Jumbo Electronics will not stock the new Apple Watch before the official launch despite customers sending requests wanting to find out when the new wearable would be available.
Khanzadah said at the moment, Jumbo has not received any other information regarding the launch dates from Apple. "We have a direct relationship with Apple and we don't want to jeopardise that by bringing in the new watch through parallel imports. We don't have any information either on which stores in the UAE will be allowed to stock the wearable range once these products are officially introduced," he said.