A day in the Life: Niels van der Valk

We join Niels van der Valk, VP Americas & EMEA Sales at Eyefi, as he shares how he spends his day at work.

Tags: eyefi (www.eyefi.com/)
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A day in the Life: Niels van der Valk
By  Manda Banda Published  March 5, 2015

Channel Middle East finds out from a market personality about their role, their routine and what inspires them to come into work each day.

Name: Niels van der Valk
Company: Eyefi
Job title: VP Americas & EMEA Sales
Years in the role: Eight months
Years at the company: Eight months
Previous companies: Corel and Ingram Micro

I normally wake up just before 7am and straight away start preparing breakfast and pack a lunch for my daughter. We eat our breakfast, and then I do a quick check on my e-mails on my iPhone to make sure there’s nothing too urgent that needs my attention.

Off for a run – I like to keep fit and my energy up by running three to six miles every morning. It helps me clear my head and the adrenaline keeps me going through the rest of the day.

As I have a home office, I make a quick cup of coffee and then enter the designated office space in my house; this is when the day’s work really begins. The first thing I always do is open all lines of communication and that includes e-mail, Skype and Hipchat. I always answer the most urgent mails first and then go onto making a daily to-do list. That helps me to keep track of the tasks ahead, their status, priority level and time required to tackle them.

I like to make myself busy with checking the sales in each district and matching that up with inventory levels. This gives me a bird’s eye view of everything before I start dealing with the nitty-gritties. I then go on to finishing some tasks on my list before lunch.

Straight after lunch, I’m back to checking sales and accordingly, I update the financials and corresponding reports. I also use this time to focus on inventory tracking, as well as activations of our cards in different markets.

As the afternoon progresses, I discuss promotions with the team and we chart out new ideas, what’s working and what needs to be fine-tuned. I then connect with distributors and resellers to map out the execution strategy. Often, this leads to some ad-hoc work and I also make it a point to catch up with accounts and staff afterwards.

Before I leave the office, I make sure to spend some time preparing for the night’s “exec call”. I also look into the weekly reports put together by the sales staff and round things off by compiling an umbrella report.

After a relaxed dinner, I put my daughter to bed and then take time out to unwind with some television. I find it really important to set aside time every day to detach from an otherwise hectic schedule.

I start setting up for the week’s call with the rest of the executive team, which starts 30 minutes later. This is a once-a-week call, where the management in the US, EMEA and Asia enter into a discussion that spans progress, possibilities and potential in each of the regions. The call lasts two hours, and at 1:00am, I call it a night.

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