CME launches web catalogue portal for the UAE

Central Motors and Equipment 'save time and reduce human error' with new website

Tags: Al Fahim GroupE-commerceUnited Arab Emirates
  • E-Mail
CME launches web catalogue portal for the UAE The portal targets corporate and individual clients interested in ordering by a fast click-of-a-button.
By  Helen Gaskell Published  June 11, 2014

Central Motors and Equipment (CME), a member of Al Fahim Group, has launched an automotive parts and power tools online portal.

The portal, which will require the client to create an account on the website, targets corporate and individual clients interested in ordering by a fast click-of-a-button.

"We are genuinely proud to be introducing the first online web catalogue as it gives our dealers accessibility to information which they previously did not have," stated Bilal Al Ribi, general manager of CME and the project owner. "It is our duty, as the sole distributor of the Bosch brand in the UAE and as agents for Osram and Valeo, to provide our dealers with the right tools to help them achieve their best in terms of customer satisfaction and performance.

"This involves quick access to information at their fingertips, unlimited access to parts references, seeing the total number of orders they have requested per month, status of existing orders, order availability, price and delivery time, among other services."

According to CME, clients in the UAE will find it easier to search for the products they need by eliminating the middleman; hence, saving time, reducing human error and giving customers the right information to help them make better decisions.

"Before CME introduced this valuable network of information, dealers used to use emails, phones and sometimes even facsimiles. Today, they will easily access their own personalised accounts, select the products they wish to order and follow up on the status of the delivery - all under one roof and on the spot," added Hazem Hussein, sales manager of CME.

"We are confident this tool will improve our relationships with our corporate clients and guarantee better strategic decisions by them, which in turn will provide us with the insight we need to make our own progressions in the market."

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code