ASUS announces Ultrabook with ‘sleek glass finish'

The new Zenbook UX301 is ASUS' next generation ultrabook

Tags: Asus (www.asus.com)
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ASUS announces Ultrabook with ‘sleek glass finish' ASUS Zenbook UX301 is the vendor's new 13.3-inch Ultrabook and has a lid protected by scratch-resistant Corning Gorilla Glass 3 with native damage resistance.
By  Helen Gaskell Published  May 19, 2014

ASUS has announced the launch of its flagship Ultrabook, the Zenbook UX301, which is said to be hard-wearing due to its scratch-resistant Corning Gorilla Glass 3 lid with native damage resistance.

The 13.3-inch ultrabook with up to 2560 x 1440 WQHD resolution is powered by fourth-generation Intel Core processors and runs Windows 8.1.

"The new Zenbook UX301 is the next-generation Ultrabook based on the award-winning Zenbook, launched in 2011. The new model features a metallic ‘spun' metal design that is a Zenbook hallmark, but a layer of Corning Gorilla Glass 3 adds a sheer high-gloss finish that is as hard-wearing as it is stunning." ASUS said in a statement.

According to ASUS, Corning Gorilla Glass 3 has the same durability and thinness as Gorilla Glass 2, but three times the scratch resistance. It offers a 40% reduction in the number of highly visible scratches and a 40% improvement in retained strength if a deep scratch does occur.

Featuring IPS (in-plane switching) display technology and wide 178-degree viewing angles, the UX301 also includes a high-end Core i7-4500U dual-core option; 10-point multi-touch fingertip control with Windows 8; 802.11ac Wi-Fi for high-speed wireless data rates; USB 3.0 and Bluetooth 4.0. connectivity options; and optional 256GB RAID0 SSD storage.

All models feature a backlit keyboard with automatic light level control; large multi-touch touchpads with full support for Windows 8 gestures; either Intel Iris graphics, or NVIDIA GeForce GT 730M graphics with Optimus technology for game visuals at high resolution and detail settings; and ASUS SonicMaster audio technology is standard on all models.

Available in Sapphire Blue, the Zenbook UX301 is AED 6,499 at all major retailers.

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