Jumbo launches YotaPhone in the UAE

New smartphone comes with dual screen

Tags: Jumbo ElectronicsJumbo IT DistributionYota Devices (www.yotadevices.com)
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Jumbo launches YotaPhone in the UAE The new YotaPhone is available at all Jumbo Electronics stores and retails for AED 2,199.
By  Manda Banda Published  May 11, 2014

Jumbo Electronics, an IT, telecom and consumer electronics retailer, and distributor in the Middle East region, and Yota Devices have launched the YotaPhone in the UAE.

The premium Android smartphone with a liquid crystal display on one side and an electronic paper display on the other, is available in the UAE at a retail price of AED 2,199.

According to the vendor, YotaPhone is a totally new concept in mobile communications, designed to solve users' frustrations with current smartphones' "always-dark" screen. By including a second screen that uses electronic paper display (EPD) technology, users have access to the information they want and need on a continual basis without having to wake up their phone, said Yota Devices.

"The typical user picks up and activates their smartphone more than 150 times a day," explained Yota Devices CEO Vladislav Martynov. "Why? Because users worry that messages or information they need or want are hidden behind their phone's black screen. This is a huge distraction and can impede meaningful interaction with our friends, families and colleagues."

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