Twitter experimenting with 'mute' feature

Feature can be used to hide irritating tweets

Tags: Social MediaTwitter Incorporation
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Twitter experimenting with 'mute' feature Different from the block function, which is designed to stop communication with another user completely, the mute function is intended to be temporary. (Getty Images)
By  Helen Gaskell Published  May 4, 2014

Twitter is trialling a feature in its mobile apps that allows users to mute accounts that are becoming irritating, according to online reports.

Different from the block function, which is designed to stop communication with another user completely, the mute function is intended to be temporary.

The BBC reported that it will mean that users can block out people who, for example, live-tweet football matches every weekend, or post about TV talent shows.

According to technology news site, The Verge, this is one of the most requested features for Twitter's mobile apps and the user remains muted until a user manually unmutes them.

Some users have already started to see an option to mute accounts that they follow, preventing another user's tweets and retweets from appearing in their timeline.

Twitter has not commented specifically on its plans for rolling out the feature, but in a blog post from 2013 about "experimentation", it talked about how features may not always be rolled out to all users at once. 

"We also experiment with features that may never be released to everyone who uses Twitter. Those experiments are perhaps even more valuable because they help us decide what not to do, which is important as we work to keep Twitter simple while improving the user experience. Ultimately, our goal is to learn and keep making the product better; we aren't necessarily looking to launch all of the experiments we roll out.

You may see some features that your friend doesn't see, or vice versa. This is all in service of making Twitter the best it can be. We appreciate your help in doing that, so thank you."

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