Google seals partnership with Ray-Ban makers

Google and Luxottica will collaborate over smart glasses

Tags: Google IncorporatedItalyUSA
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Google seals partnership with Ray-Ban makers The new Google smart glass should be ready to hit the market in 2015. (Getty Images)
By  Helen Gaskell Published  March 25, 2014

Google has sealed a partnership with sunglasses maker Luxottica over Google's Glass eyeware, Reuters reports.

In a statement yesterday, Italy's Luxottica whose biggest brands are Ray-Ban and Oakley, said it would design, develop and distribute a new kind of eyewear for Google Glass.

"We believe that a strategic partnership with a leading player like Google is the ideal platform for developing a new way forward in our industry and answering the evolving needs of consumers on a global scale," said Luxottica chief executive officer Andrea Guerra .

Guerra told la Repubblica newspaper that the new glasses would be ready to hit the market in 2015.

Many technology experts believe wearable computers such as Google Glass will be the next big market for consumer devices, and could mirror the way smartphones evolved from personal computers. However, online reports suggest that there are concerns over issues such as privacy intrusion, data security and the safety of wearing Internet-connected glasses while performing other tasks.

No financial terms of the deal were disclosed.

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