Philips reaches out to channel partners in Egypt

MMD and distribution partner QDS hold first Egypt roadshow

Tags: MMD ( Consumer Electronics & Middle East & AfricaQDS (
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Philips reaches out to channel partners in Egypt Sebastian says the event provided a platform for the company to connect resellers in Egypt.
By  Manda Banda Published  February 24, 2014

MMD, the brand license partner for Philips Monitors, has announced that the recent roadshow held in Cairo, Egypt was a success.

The event, which was held in association with in-country distributor QDS, showcased Philips’ display products and solutions to the Egyptian channel.

“This was our first event in Egypt. The event was held to showcase the depth of our product line and a chance to get closer to the Egyptian market and to connect with local distributors and resellers,” explained Vineeth Sebastian, regional sales director, MEA at MMD. “The event provided us with a platform to showcase our strength in terms of solutions and innovations to meet the requirements of the market based on local and global technology trends.”

Sharief Abdel Azim,MD at QDS said: “We are happy to partner with MMD in the Egyptian market and we are certain with our efforts and support from Philips that we will be able to corner a big size of the market. This event has helped us to deliver the key messaging from MMD and at the same time we were also able to showcase a wide array of Philips display products and solutions.”

Sebastian added that: “Our products and solutions, not only deliver a host of business and customer enhancements, but also improve user experiences and drive cost savings. Our customers see the ROI in a very short span of time with Philips’s display panels and solutions.”

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