Five minutes with Samer Ismair

Samer Ismair, MEMA Network Consultant at Brocade Communications

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Five minutes with Samer Ismair
By  Georgina Enzer Published  September 26, 2013

What is your current role in the ICT industry in the Middle East and what are your responsibilities?

I work for Brocade Middle East, as a networking consultant specialised in the data centre solutions that Brocade offers. Some of my daily responsibilities include customer meetings for technology/product updates and to discuss network projects, building proper network designs that fit customer requirements, and maintaining relationships with Brocade channel partners.

What do you love about your job?

My job involves a lot of travel and I thoroughly enjoy visiting many countries, interacting with a variety of people and experiencing so many different cultures.

How innovative do you think the network industry in the Middle East is?

In emerging growth markets like the Middle East, new access to existing technologies (eg, higher-speed broadband, mobile phones, smart devices) are leading to fresh, world-class and innovative ideas that combat local and regional challenges. The Middle East no longer lags far behind the developed countries in the adoption of the latest technologies. We get a sense that CIOs and IT managers in the region are doing all they can to equip themselves to making better technology decisions by attending conferences, workshops, exhibitions and other forums. Vendors play a big role in this developing education process.

What are the upcoming trends or products in your sector?

We are still seeing market adoption and a growing trend in the areas of virtualisation and data centre convergence. Mobility and cloud are really the areas to watch out for this year.

Does Brocade have green initiatives?

Brocade has invested heavily in R&D to ensure that its products’ energy credentials are market-leading.

What BYOD do you use?

I use the company given blackberry to connect to my email and certain company files. I have my personal iPad to connect as well to my corporate emails and have limited access to company’s resources. And from my company’s laptop, I can access all the companies resourses anytime.

What are your ‘out of office’ hobbies?

Playing basketball, swimming, travelling, watching movies, spending time with my family and playing with my daughters.

Top 5

What is your favourite film?

iOS, BlackBerry or Android?
BlackBerry business,iPad while traveling or at home

What is your favourite gadget?

Who is your favourite band/musician?
Michael Flatley’s Lord of the Dance music and Riverdance

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